In Rize, local resources and creative initiatives came together to produce an anchovy massage cream, which is stated to contribute to skin beauty. Anchovy, the most important symbol of the region, has stepped into the world of cosmetics with this innovative product.
While it is stated that the natural components of anchovy are used in the production process, the cream’s positive effects on skin health are aimed. This project, which was implemented with the support of local producers, aims to increase the product diversity in the region.
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